The TTC Website Audit Framework — Condensed

Last updated: June 25, 2025

Authors: Ayan Ali, Founder at Outraze Suhair Ahsan*, CEO at Outraze*

How to Know If Your Website Is Built to Win Trust and Get Consults

(Use this checklist on your homepage or landing page. Take 10 minutes. Spot the leaks. Fix them fast.)

SECTION 1: FIRST IMPRESSION & TRUST SIGNALS (Above the Fold)

• [ ] Does your headline say what you do and who it's for?

• Example

• [ ] Do you include a promise, guarantee, or outcome?

• Example: